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'FG' Serum 01 - Glow (ageing skin)
New name! You might remember me as the ''Fairy Godmother' Serum #1 - Brighten & Boost'.
- Benefits
- Hydrate, brighten and smooth
- Key ingredients
- Kakadu Plum, Vitamin C, Peptides
- Credentials
- 95% naturally derived (+5% nature identical) · No Synthetic Fragrance
- Target skin type
- Combination, Dry, Normal
- Helps concerns
- Anti-Pollution, Dark Spots / Pigmentation / Scarring, Lines / Wrinkles, Sensitive / Reactive
- Size
- 30ml
- Packaging
- 100% recyclable aluminium bottle with pump
Choose your size:
30mlHow it works
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Choose your size:
30ml
SILVER - Best Hyaluronic Acid Serum - Clean + Conscious Awards 2026
Clean + Conscious Awards 2026
Australian Made and Owned
Proudly Australian made & owned since our inception in 2010 - Australian Made and Owned
Plastic Negative
By supporting rePurpose Global to remove twice as much nature-bound plastic waste as our packaging creates, Woohoo Body is officially certified Plastic Negative. - rePurpose Global
Made Safe
Certified Made Safe with Safe Cosmetics Australia, whose standard requires a formula base at least 85% free from the chemicals on their Toxic-Free criteria. - Safe Cosmetics Australia
Toxic Free
Certified Toxic Free with Safe Cosmetics Australia, who assess our formulas against their published Hot List of ingredients to exclude or restrict. - Safe Cosmetics Australia
Allergy Certified
Certified with Safe Cosmetics Australia, whose Allergy Certified standard excludes and restricts the chemicals on their allergen criteria list. Full ingredients, including any naturally occurring allergens, are listed on every product page. - Safe Cosmetics Australia
Cruelty Free
Certified Cruelty Free with Safe Cosmetics Australia - Safe Cosmetics Australia
Cruelty Free and Vegan
Certified Cruelty Free and Vegan with PETA - PETA
Vegan Friendly
Certified Vegan Friendly with Safe Cosmetics Australia - Safe Cosmetics Australia
FG Serum 01 is a lightweight, water-based serum for skin that wants more brightness and bounce. It delivers serious hydration and antioxidant protection while helping smooth the look of fine lines, wrinkles and uneven tone, for brighter, plumper, healthier-looking skin.
Awards
- SILVER - Best Hyaluronic Acid Serum - Clean + Conscious Awards 2026
Product Benefits
- Lightweight, water-based serum that absorbs fast without any sticky feel
- Vitamin C helps brighten and even the look of your skin tone
- Hyaluronic Acid and Glycogen deliver serious, plumping hydration
- Peptides help smooth the look of fine lines and wrinkles
- Fragrance-free and gentle enough for sensitive skin
Key Ingredients
- Kakadu Plum - a native Australian source of brightening Vitamin C and antioxidants
- Vitamin C (Ascorbyl Glucoside) - a gentle, stable form that brightens the look of skin over time
- Peptides (Acetyl Hexapeptide-8) - help smooth the look of fine lines for plumper-looking skin
- Hyaluronic Acid - delivers deep hydration for fuller, plumper-looking skin
- Glycogen - a biotech sugar that helps skin look brighter and more awake
- MSM - helps the other actives absorb, for a smoother, brighter look
Aqua, Pentylene Glycol (Natural), Terminalia ferdinandiana (Kakadu plum) Extract, Methylsulfonylmethane (MSM), Ascorbyl Glucoside (Vitamin C), L-Arginine, Sodium PCA, Gluconolactone, Sodium Citrate, Hydroxyacetophenone, Glycogen, Hyaluronic Acid, Acetyl Hexapeptide-8
Unlike many online brands, we believe in complete transparency so any ingredients list you find on our website is 100% complete. No secrets here!
We promise that you will not find ANY these shady characters in a Woohoo Body product:
- aluminium salts
- phthalates
- synthetic fragrances
- sodium lauryl sulphate (SLS)
- sodium laureth sulphate (SLES)
- ... in fact, ALL sulphates are out!
- parabens
- mineral oils
- animal derivatives
- ingredients tested on animals
- artificial colours
- bleaches e.g. benzoyl peroxide
- propylene glycol
- triclosan
- strong detergents
- triethanolamine (TEA)
- ... and the list goes on!
"A dream serum for those who prefer a lighter style serum that still works hard, delivers serious hydration and is powered by plants. Definitely one for the must-try list." - Beauty Shortlist Awards 2019
FG Serum 01 Glow is our lightweight, water-based serum for mature skin. It's so light you barely feel it, but it's packed with gentle, effective natural actives that go to work over time.
Here's the idea. From our mid-20s our skin slowly makes less collagen, and over the years the environment takes its toll too, so we start to see fine lines, dryness and the odd dark spot. This serum is for anyone who wants to soften those visible signs of ageing, without a heavy routine.
The result over time: skin looks brighter and feels more hydrated, fine lines look softer, and dark spots and pigmentation look more even.
We built it around a few standout ingredients: Vitamin C to brighten the look of your skin tone, Hyaluronic Acid and Glycogen for serious plumping hydration, native Kakadu Plum for antioxidant brightness, and a clever peptide to help smooth the look of fine lines.
Water-based, fragrance-free and gentle enough for sensitive skin. Use it morning or night, before your moisturiser or facial oil. Vegan, cruelty free and made in Australia.
After cleansing and toning press a small amount gently onto skin and allow it to sink in before applying your next product (if you choose to use one!). The FG Serums are suitable for your face, neck and décolletage.
A little goes a long way!
Use alone or follow with your favourite Woohoo moisturiser or facial oil for very happy skin. Use 1-2 times per day (if using once per day using it at night will be more effective).
Please remember to patch test first in a small area (e.g. the inside of your wrist). This is especially important if you’re sensitive. Gentle enough for the delicate eye area.
Store below 30°C away from direct sunlight.
Pro Tip : If you notice your skin feeling a little tacky after application, apply a little less product OR alternatively apply your tonic after your Serum rather than before, this will give your moisturising cream or oil a lovely smooth glide.
FREE Standard Shipping when your order is over $75 (Australia-wide)
For orders under $75 (excluding WA, NT & TAS*):
- $8.95 Standard Shipping via Australia Post (2-8 days)**
- $11.95 Express Shipping via Australia Post (1-4 days)**
*Rates for WA, NT & TAS are slightly higher due to the increased costs of shipping to these areas.
** Please note these are estimates only and exclude weekends.
Click here to read our full shipping policy for more details.
Want to ship your order internationally? Click here to read about our international shipping rates.
The Woohoo Returns Promise:
- Free 90 Day Returns (AU only) - trying a product for the first time and changed your mind? You've got 90 days from delivery.
- 90 Day Sensitivity Guarantee - for if a Woohoo product irritates your skin.
- 90 Day Freshness Guarantee - for if a Woohoo deodorant isn't keeping you fresh.
Conditions apply - see our full Refund Policy.
- JRJulia R.Verified BuyerReviewingSAMPLE - 'FG' Serum 01 - Glow (ageing skin)I recommend this productRated 5 out of 5 stars4 minutes agoBeautiful Serum
Beautiful serum quality and it’s nice soothing on skin
- LHLena H.Verified BuyerReviewing'FG' Serum 01 - Glow (ageing skin)I recommend this productWhat is your skin type? DryWhich age range do you fall into? 40-49What are your skin concerns? Dryness / flaking, Lines / wrinkes / loss of elasticityRated 5 out of 5 stars2 weeks agoMAGIC
I have never ever finished using a product after opening it .But this serum was just too good.
Ibhave told my family, friends and neighbors all about it.
I love it and i have finished the whole bottle.
I have just ordered another five bottles .....2 im gifting ...to people i love.
Sobthis magic serum is so easy to use and results are instantaneous.... silky smooth hydrated skin.
Feels like you are putting water on , so light and easy.
Also if you have the YUKA app, scan the barcode and see for yourself.
I scan everything and this product got a score of 100%
WOOHOO!!!!
- ESElaine S.Verified BuyerReviewing'FG' Serum 01 - Glow (ageing skin)I recommend this productWhat is your skin type? DryWhich age range do you fall into? 60-69What are your skin concerns? Pigmentation / sun spots, Large Pores, Lines / wrinkes / loss of elasticityRated 5 out of 5 stars1 month agoBest serum
I have been using this serum for a few years now. Love it as part of my beauty regime.
- KHkristyll H.Verified BuyerReviewing'FG' Serum 01 - Glow (ageing skin)I recommend this productWhat is your skin type? I'm not sure!Which age range do you fall into? 40-49What are your skin concerns? Redness / rosacea, Blackheads, SensitivityRated 5 out of 5 stars1 month agoFG is great
Fantastically great FG serum is awesome my skin loves it. I love it.
- SMShae M.Verified BuyerReviewing'FG' Serum 01 - Glow (ageing skin)I recommend this productWhat is your skin type? CombinationWhich age range do you fall into? 50-59What are your skin concerns? Sensitivity, Lines / wrinkes / loss of elasticityRated 5 out of 5 stars2 months agoAwesome product
This serum is just what was missing in my routine. Glides on beautifully and feel luxurious
Australian Made & Owned
We're a small family business from Newcastle, NSW
Vegan & Cruelty Free
Certified with PETA and Safe Cosmetics Australia.
Certified Plastic Negative
We remove twice as much plastic from the planet as we use
Made Safe
Certified Made Safe and Toxic Free by Safe Cosmetics Australia.